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Episode 16: A Conversation with Ari Kaplan, Author and Principal of Ari Kaplan Advisors
Posted by Meredith R Miller at 12/3/2008 
Categories: Law School,Career Decisions,Marketing,media,Books,Law Practice,Blawgs
Categories: Law School,Career Decisions,Marketing,media,Books,Law Practice,Blawgs
This podcast features Ari Kaplan of Ari Kaplan Advisors. Ari provides consulting services to law firms, speaks at law schools and ghostwrites. Our conversation focuses on his book, The Opportunity Maker: Strategies for Inspiring Your Legal Career Through Creative Networking and Business Development.
Ari's book is well-written, thoroughly researched, encouraging, and dense with helpful hints on building business. It might be summarized (at least in part) as letting the reader in on a little secret they never quite tell you in law school: be a mensch, it will come back to you. And, in my conversation with Ari, I learn that he is the consummate mensch, sincere and undoubtedly practicing what he preaches in the book.Topics include: "organic self-promotion," what law school career services never told you, making friends not contacts, the importance of publishing, and commonalities among rainmakers.
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